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"Done properly, parenting is a heroic act. Done properly."
—Edna to Bob Parr about parenting.[src]

Edna "E" Mode is a major character in The Incredibles and a supporting character in Incredibles 2. She is a suit designer for Supers. She is Rick Dicker's assistant until the year before the present day.

Appearance & Personality

"Never look back, darling, It distracts from the now."
—Edna "E" Mode
Edna Mode has short black hair with brown eyes, bulbous nose and round glasses. She is about 4"3'. She seemingly is half-Japanese and half-German. She is a nice lady who frequently gives "tough love", but mainly for the good of others. She dislikes supermodels because she thinks they're not "super" enough and greatly enjoys designing super-suits. She is a bit arrogant (for example, she replies, "I know" when being told she's the best), but not selfish.


"You're the best of the best, E."
—Bob Parr, on Edna.
Edna has created custom-made original outfits for superheroes since the "glory days", saying that she used to design for gods. It is apparent that she feels infinitely superior to all other designers in the world and shows much disregard towards runway boutiques and modern fashion models, claiming that she had gone to Milan to design clothing for the supermodels, and called them "spoiled, stupid little stick-figures with poofy lips who think only about themselves".

Edna is called out of a 15-year period of imposed retirement to repair damage to Bob's super-suit, and ends up producing a series of completely new, matching outfits for the entire Parr family. For safety reasons, she is very insistent on not including capes in the new design (recalling the cape accidents of ThunderheadStratogaleMeta ManDynaguy and Splashdown), mainly because any superhero who had a cape got killed or trapped.

Later, when Bob's wife Helen discovers that a rip of his super-suit has been mended, she suspects that Edna was the person who mended it. She contacts Edna, wanting to talk about the suit, and Edna insists that she come see her almost immediately. With that, Helen goes over to Edna's mansion, where Edna reveals that she has designed super-suits for the entire family, adding that each suit is equipped with a homing device. Seeing how Helen desperately wants to find out her husband's whereabouts, Edna hands her a device that gives her an exact location of where he is. After Helen finds out that Bob is on a faraway island, she breaks down in tears, in fear that she is losing the man she loves. Edna then whacks Helen on her head with a newspaper, demanding that she pull herself together, go confront the troubles he is facing, fight and win, now that she knows where he is.

In the sequel, Edna babysits Jack-Jack Parr and invents several inventions to help his father and siblings take care of him.



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